About Madison Worldwide
Started by a 25 year advertising and corporate marketing executive in 2009, Madison Worldwide has successfully worked with over 200 start-ups and Fortune 100 businesses, premiere charities and entertainment properties in the U.S. and worldwide. We have chosen to work exclusively with small and medium sized businesses, start-ups and have just expanded to also serve government related contracts. We also have an application in to be a certified women owned business.
With our strategic marketing recommendations and implementation, we often enable your company to produce greater results at less spend. We are also big believers in analytics. They are the only way to prove what marketing tactics are working for you and your company. Every business is unique and although there are tactics that work better than others for most companies, constant message testing, and utilization of unique tools and strategies and A/B testing should always be employed.
As you will see, our experience is broad and deep and includes marketing, entertainment marketing, heavy online marketing, experiential/event marketing, sponsorship, traditional advertising, guerrilla marketing, social media and other forms of emerging and engagement media as well as significant technology marketing including SaaS, Apps and various other technology products and services.
Some highlights of our success:
- Led marketing strategies and implementation for an iPhone/iPad game that achieved 1 Million downloads in less than a year.
- Counseled Law Firm on their paid advertising strategy and corresponding platforms resulting in a cost savings of 25% and an increased revenue of 32%.
- Led Strategic marketing for a National Travel Agency through PPC optimization and Video Facebook advertising. Results have achieved 20% YOY growth in revenue each year.
We have a lot of high profile experience, however, we also enjoy smaller clients too and always strive to exceed your expectations. We have an approachable style and believe in candor in communicating with clients. I am also well versed in leading metrics, analytics and remarketing platforms such as Google Analytics, Improvely and Adroll among others.
We can either work as your entire marketing department or supplement existing personnel and resources.
- Complete Branding including brand narrative, manifesto and creation of logos, style guide and complete branding elements.
- Sales funnel development including A/B testing and conversion tracking.
- All aspects of PPC management including Facebook, Adwords Search and Display and Yahoo Gemini.
- Overall branding consulting from defining the brand narrative to producing a manifesto and various communication elements.
- Sponsorship and Event Marketing Strategy for Global High Profile Events
- Provide strategic direction and campaign implementation.
- Strategic oversight and complete content marketing plan and implementation.
- Creation and implementation of go-to-market plan and public relations strategy.
- Provide strategic direction and overall management of events from a marketing perspective.
“I have retained Madison Worldwide for Marketing, PR, and Branding projects. Their work is excellent. They have comprehensive knowledge of marketing and advertising, great experience, and they are a pleasure to work with on any project.”
David Hershfield ,http://www.hershfieldconsulting.com
“Madison Worldwide has brought the vision of my company to life and would highly recommend then. They will be a great asset to your company.”