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START-UP MARKETINGExtensive experience with more than 200 high tech and start-up companies over the last decade. Specializing in highly effective digital campaigns utilizing the newest high tech tools and platforms.HIGH TECH & -
ENTERTAINMENT MARKETINGHigh profile experience with top entertainment and sports properties such as The Olympic Games, Live Earth, TED Conference among others.SPORTS &
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STRATEGIC MARKETINGSpecializing in marketing strategy, analysis of current marketing effectiveness and developing highly effective campaigns that drive customers and trafficBRANDING &
Madison Worldwide
PORTFOLIO
CEO Connection
Event & Conference Marketing
RotoPros
DAILY FANTASY SPORTS ANALYSIS
Huntington Learning Center
Public Relations
Health Research Canada
Public Relations
Fit Travel Guru – App
Overall Marketing - Launch
Factor Horizontal
Sales Collateral
Ted Conference
Sponsorship Strategy
Olympic Games
Sponsorship Strategy & Implementation
LIVE EARTH – WORLDWIDE CONCERT
Corporate Partnerships Development
Big Cat Entertainment
Sponsorship Strategy
XPRIZE Foundation
Corporate Partnership Development
United Toy
Public Relations & Marketing
Vision Source
Alcon Co-Op Campaign
EnMass Energy
Public Relations
La Passeggiata
Go To Market Strategy
Edo Sushi
Public Relations
ABOUT
MADISON WORLDWIDE
Founded in 2009 by an Advertising & Public Relations veteran Madison Worldwide has successfully worked with over 200 start-ups and Fortune 100 businesses, premiere charities and entertainment properties in the U.S. and worldwide. We have chosen to work exclusively with small and medium sized businesses, start-ups and have just expanded to also serve government related contracts. We also have a pending application to be a certified women owned business.
With our strategic marketing recommendations and implementation, we often enable your company to produce greater results at less spend. We are also big believers in analytics. They are the only way to prove what marketing tactics are working for you and your company. Every business is unique and although there are tactics that work better than others for most companies, constant message testing, and utilization of unique tools and strategies and A/B testing should always be employed.
As you will see, our Advertising & Public Relations experience is broad and deep and includes digital marketing, entertainment marketing, heavy online marketing, experiential/event marketing, sponsorship, traditional advertising, guerrilla marketing, social media and other forms of emerging and engagement media as well as significant technology marketing including SaaS, Apps and various other technology products and services.
Some highlights of our success:
- Led marketing strategies and implementation for an iPhone/iPad game that achieved 1 Million downloads in less than a year.
- Counseled Law Firm on their paid advertising strategy and corresponding platforms resulting in a cost savings of 25% and an increased revenue of 32%.
- Led Strategic marketing for a National Travel Agency through PPC optimization and Video Facebook advertising. Results have achieved 20% YOY growth in revenue each year.
We have a lot of high profile experience, however, we also enjoy smaller clients too and always strive to exceed your expectations. We have an approachable style and believe in candor in communicating with clients. I am also well versed in leading metrics, analytics and remarketing platforms such as Google Analytics, Improvely and Adroll among others.
We can either work as your entire Advertising & Public Relations or marketing department or supplement existing personnel and resources.
MADISON WORLDWIDE
GLOBAL SERVICES
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BRANDING
Complete Branding including brand narrative, manifesto and creation of logos, style guide and complete branding elements.
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SALES FUNNELS
Sales funnel development including A/B testing and conversion tracking.
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PPC MANAGEMENT
All aspects of PPC management including Facebook, Adwords Search and Display and Yahoo Gemini.
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CELEBRITY ENDORSEMENT
Strategic direction and negotiation oversight.
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PUBLIC RELATIONS
Global Public Relations includes; press kit production, copywriting press releases and overall strategic planning.
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DIGITAL MARKETING
Creative strategic marketing plans for both online and offline marketing activities.
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CROWDFUNDING STRATEGY
Provide strategic direction and campaign implementation.
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SPONSORSHIP STRATEGY
Sponsorship and Event Marketing Strategy for Global High Profile Events.
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CONTENT MARKETING
Strategic oversight and complete content marketing plan and implementation.
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START-UP MARKETING
Creation and implementation of go-to-market plan and public relations strategy.
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EVENT PLANNING & MANAGEMENT
Provide strategic direction and overall management of events from a marketing perspective.
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CORPORATE EXPLAINER VIDEOS
Professional corporate explainer and promotional videos.
“Madison Worldwide did more than what I asked on contract. I am very very satisfied.”
Cheng Yuan ,
CEO Great Glamour, LLC“Madison Worldwide provided what I needed ahead of schedule and communicates extremely well. They are in my "bank" of really talented agencies I plan on using again.”
Bob Walker ,
Founder, Ontario Canada Charity Grant Liason“It's been a pleasure to work with Madison Worldwide. The quality of work they produce is outstanding. If you want to move your brand forward then use Madison Worldwide.”
Barbara Bettke ,
CEO, La Passeggiata Foods“I have retained Madison Worldwide for Marketing, PR, and Branding projects. Their work is excellent. They have comprehensive knowledge of marketing and advertising, great experience, and they are a pleasure to work with on any project.”
David Hershfield ,
CEO, Hershfield Consulting“Madison Worldwide has brought the vision of my company to life and would highly recommend then. They will be a great asset to your company.”
Melissa Brown ,
Founder, NYF
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